TrueView – A foundation for Nature’s Resolution

TrueView, the cutting-edge digital printing technology employed by HFLOR establishes a foundation where the intricate interplay of nature s hues, shades, and tones harmoniously unfolds.

Renowned for its superior visual clarity, TrueView excels in capturing the nuanced details of natural elements,
showcasing a commitment to precision and authenticity in flooring design. This innovative technology offers a
transformative experience, bringing the essence of the natural world to interior spaces with unparalleled clarity
and finesse.

A New Level of Visual Clarity

TrueView’s commitment to pushing the boundaries of visual clarity sets it apart in the competitive world of
flooring. The superior visual clarity provided by TrueView is not just about sharp images; it s about maintaining the integrity of patterns and designs. TrueView provides an enriching eJperience for anyone seeking flooring solutions that are both visually stunning and true to life.

· Sharper Clarity and Unparalleled Precision

TrueView boasts a high-definition printing capability of 1,200 dpi, a remarkable leap from the 300 dpi standard in traditional Gravure printing. TrueView s increased dpi capability allows for sharper and finer details in flooring designs ensuring that every detail is brought to life with unparalleled precision.

· Smoother Gradients and Finer Details

TrueView is optimal for depicting shades of light and depth in color with its CMYK color model. It enhances the natural and vivid portrayal of details such as wood grains, knots, and the veins of natural stone allowing for smoother gradients and finer details in flooring designs.

Traditional Gravure Printing vs. TrueView Digital Printing

· Traditional Gravure Printing involves engraving cylinders, and spot color is applied using premixed, specific ink colors. Each color requires a separate cylinder, providing precise color control. It is well-suited for large print runs, packaging, and projects where color consistency is critical.

· TrueView Digital Printing uses the CMYK color model, applying varying percentages of cyan, magenta, yellow,
and black to create a wide range of colors. Each color is not separately applied but mixed during the printing
process. It is ideal for short to medium print runs, variable data printing, and projects with complex or customized designs.

Spot Color vs. CMYK Color
Spot Color vs. CMYK Color

Spot color in gravure printing process provides highly accurate and consistent colors since each ink is precisely formulated. However, when reproducing photographs and complex images, CMYK color model has several benefits.

Spot Color vs. CMYK Color_example

TrueView technology provides a broader spectrum of colors due to its four-color process of CMYK model. It allows for a more extensive range of hues and shades. TrueView also excels at reproducing smooth color gradients and subtle transitions. The overlapping and blending of the four ink colors result in seamless transitions, preventing abrupt shifts in color. The combination of multiple colors allows for the recreation of intricate details, textures, and the subtleties found in natural patterns.

· The detailed colors and depth variations of a wood design

· The detailed colors and depth variations of a stone design

Innovation in Seamless Design

TrueView’s innovation goes beyond visual enhancements, offering a seamless design eJperience that challenges the limitations of traditional Gravure printing.

· Minimized Pattern Repeats

The repetition in flooring patterns may diminish the natural aesthetics of a space. · TrueView eliminates the need for printing plates or cylinders, resulting in minimized pattern repeats. This innovation ensures that the flooring achieves a more natural and authentic look, especially when replicating materials like wood or stone.

Printing process

· Embrace the Randomness of Nature

TrueView achieves authenticity by skillfully mimicking the natural variations and imperfections found in materials such as wood or stone. Through the deliberate minimization of pattern repeats, TrueView introduces an element of randomness, resulting in flooring that genuinely emulates the beauty of nature.

In traditional gravure printing, the size of cylinders or printing plates determine the printable area and
circumference, which, in turn, influences the length of the design that can be accommodated in a single rotation.

Through TrueView, the constraints of traditional printing plates or cylinders are broken, enabling seamless designs on a larger scale with dimensions reaching up to 45” x 420” (1,143mm x 10,668mm).

Gravure vs. TrueView_desing length

· Gravure Printing: 5 unique planks with no repetition covering up to 18.8 ft2 (1.7m2)

Plank size: : 9” x 60” (228.6mm x 1524mm)
Plank size: : 9” x 60” (228.6mm x 1524mm)

· 3 TrueView Technology: 35 unique planks with no repetition covering up to 131.3 ft2 (12m2)

Plank size: : 9” x 60” (228.6mm x 1524mm)
Plank size: : 9” x 60” (228.6mm x 1524mm)

A new standard for sustainable flooring

TrueView, emphasizes durability and sustainability, addressing modern environmental concerns and setting a new standard for responsible flooring solutions.

· Water-Based Ink

A bold step in environmental responsibility, TrueView incorporates an eco-friendly water-based ink versus the
solvent-based ink commonly found in conventional digital printing. This shift not only reduces the environmental impact but also contributes to lower levels of Volatile Organic Compounds (VOCs), thus promoting a healthier indoor environment and reducing air pollution.

Ink Composition Comparision
Ink Composition Comparision

· Adhesive-Free Wear Layer

TrueView s Adhesive-Free Wear Layer technology is a groundbreaking approach to enhancing durability while
prioritizing sustainability. Unlike conventional digital printing, TrueView allows for the direct attachment of the
wear layer without the use of adhesives. This not only ensures durability but also contributes to a more
sustainable environment by eliminating VOCs and improving indoor air quality.

Wear layer comparision

TrueView’s wear layer, attached without the need for adhesives makes it a resilient and long-lasting choice for
various environments. The innovative approach to durability demonstrated by TrueView reflects HFLOR’s
commitment to quality and performance.

HFLOR: A foundation where innovation meets nature

HFLOR takes the commitment to innovation and nature a step further. With a diverse range of flooring solutions, HFLOR makes a constant effort for elegance, durability, and a harmonious blend of modern technology and natural aesthetics. TrueView is not just a flooring solution; it is a statement of innovation, craftsmanship, and environmental responsibility.

Visit our website to explore HFLOR’s diverse products. If you need assistance with flooring solutions, please
complete the contact form on the website.